What Is NeuBids Score?

NeuBids Score is a proprietary system that evaluates every ad opportunity and assigns it a score from 1 to 100. It ranks sites based on performance potential, content quality, relevance, and design. This helps ensure your ads appear in the best environments for awareness, engagement, and conversion.

How It Works

Ad Inventory

Analyzes how many ad placements a site has and how they’re structured.

Site Performance

Measures page speed — faster pages mean higher engagement.

Ad Refresh Rate

Tracks how often ads reload — balancing exposure with visibility.

Content Categorization

Assigns IAB category/subcategory to tailor ad relevance.

Keyword Analysis

Extracts five key terms from the page to match with campaign themes.

Audience Demographics

Predicts gender and age group distributions of visitors.

Design Analysis

Reads site colors to optimize native ad blending.

URL Intelligence

Uses the structure and semantics of the URL for extra keyword signals.

Proprietary Scoring

Our unique algorithm analyzes multiple signals to deliver competitive insight and smarter placement decisions.

Why It Matters

Optimized Bidding

Bid higher for better-performing sites. Spend less where it counts less.

Smart Targeting

NeuBids prioritizes inventory based on the potential to deliver better performance and stronger results.

Transparency

Know why a page scored well and how it aligns with your goals.

Exclusive Advantage

NeuBids Score is proprietary and available only to our customers, giving you a unique edge in performance and placement.

Perfect For

Advertisers looking for smarter eCPM bidding.
Performance marketers focused on ROI.
Agencies managing complex media plans
Brands that value high-quality, brand-safe inventory

Place Your Ads Where They Perform Best

Reach your audience in high-quality environments with greater precision. By using NeuBids Score, your campaigns gain a built-in advantage. Better placements, stronger results, and smarter media investments.